The Companies Profile

The Marketing research institute (IZIT) was founded in Belgrade in 1962. It is the first institution in the country that had, within its daily tasks, employed the marketing activities, so becoming the unavoidable step for all the local and foreign businessmen. Its reputation was built on the professional and objective work, always with right figures, prognoses and analysis, and got the eminent respect for its work by the expert and wider publicity.

In the world of creating the global business network, the information is prerequisite of the successful appearance on the market. The reliable production indicators are of the utmost importance to all managers and creators of the economic policies aiming for the progress of the companies and the state. Concerning all these facts, IZIT can, with its remarkable team of experts and its publications, show the significant support.

The users of the IZIT services are not only companies but also the state institutions, in great deal relied on the figures and estimations of the experts of this institute. The Center for conjuncture researches and macroeconomic analysis, and the Center for the market research, are providing services from all its activities, that helps to users to bring the better business decisions or measures in the economic politics.

Legal form:	Stock company
Founded:	1962
IZIT	Center for macroeconomic analysis Center for the marketing research Consulting center Center for the publication activities Documentation/technical center
No of the employed:	30
Memberships:	AIECE (Association of the European Conjuncture institutes, Brussels CIRET (International center for Researching the economic tendencies, Munich) YUMA (Yugoslav marketing Association, Belgrade)